Buying a new television can be a challenging process. Technical features are continuously improving and the product range extends to meet the price and performance requirements of every customer. The first step in almost every purchase is online product research, and HMX produces the core video assets that increase consideration and conversion via digital channels.
HMX provides a holistic product marketing solution encompassing every consumer feature, benefit and product within the range, in every language. To achieve this, HMX has developed a strategy and pipeline to produce more than 150 high quality product videos each year, quickly and cost-efficiently.